Southville International School and Colleges
Southville International School and Colleges
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The impact of celebrity endorsements on the consumer buying behavior of college students in southville international school and colleges.
by Hughes, Alexander F.
Type:
BookPublisher: Las Pinas City Southville International School and Colleges 2023Description: x, 128 pages; 28cm.Subject(s): Celebrity endorsements – Advertising – Consumer influence | Consumer decision-making – Branding and endorsements | Marketing psychology – Buying behavior
| Item type | Location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
 Theses |
College Library
Theses Section
College Library |
HF 5827 .H84 2023 (Browse shelf) | Not for loan | T1314 |
Bachelor of Science in Business Administration Major in Marketing Management.
Includes bibliographical references and appendices.
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