Southville International School and Colleges
Southville International School and Colleges
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Essentials of marketing : a marketing strategy planning approach /
by Cannon, Joseph P [author.]; Perreault, William Jr. D [author.]; McCarthy, E. Jerome [author.].
Type:
BookPublisher: New York, NY : McGraw Hill LLC, 2024Edition: 18th ed.Description: xxxiv, 795 p. : col. ill. ; 28 cm.ISBN: 9781266124983.Subject(s): Marketing | Strategic planning
| Item type | Location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
 Books |
College Library
Graduate Section
College Library |
HF 5415 .C36 2024 (Browse shelf) | Available | C23572 |
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| HF 5415.32 .M37 2016 Big data in practice : | HF 5415.32 .P67 2024 Consumer behavior | HF 5415.5 .G356 2012 The apple experience : | HF 5415 .C36 2024 Essentials of marketing : | HF 5415 .C54248 2013 Drucker on marketing : | HF 5415 .C856 2017 New products management / |
Includes bibliographical references and index.
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