Southville International School and Colleges
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Customer relationship management : creating competitive advantage through win-win relationship strategies /

by Storbacka, Kaj.
Type: materialTypeLabelBookPublisher: New York : ; McGraw-Hill, ; 2002Description: 160 pages; 24 cm.ISBN: 0-07-120458-X.Subject(s): Customer relations -- Management | -- Electronic commerce
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Item type Location Call number Status Date due Barcode
South Mansfield College
MAIN HF 5415.5 .S76 2002 c.1 (Browse shelf) Available SMC00732

Includes bibliographical references and index.

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