Southville International School and Colleges
Southville International School and Colleges
Your cart is empty.
The psychology of entertainment media: blurring the lines between entertainment and persuasion. /
by Shrum, L.J. edited.
Type:
BookPublisher: New Jersey : Lawrence Erlbaum Associate Publishers, 2004Description: 360 p. : ill. ; 24 cm.ISBN: 0805846417.Subject(s): Subliminal advertising | Advertising -- Psychological aspects
| Item type | Location | Call number | Copy | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
 Books |
College Library
General Circulation Section
College Library |
HF 5827.9 .P78 2004 (Browse shelf) | 1 | Available | C5292 |
Browsing College Library Shelves , Shelving location: General Circulation Section Close shelf browser
| No cover image available | |||||||
| HF 5825 .Sh27 2009 Copywriting : | HF 5826.5 .Si57 2010 Advertising media planning. | HF 5827.95 .L67 2011 Recommended : | HF 5827.9 .P78 2004 The psychology of entertainment media: | HF 5837 .P228 2006 Advertising campaign strategy : | HF 6146.B74 .Oa16 2002 And now a few laughs from our sponsor : |
Includes subject index.
C5292
There are no comments for this item.