Southville International School and Colleges
Southville International School and Colleges
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The psychology of entertainment media: blurring the lines between entertainment and persuasion. /
by Shrum, L.J. edited.
Type:
BookPublisher: New Jersey : Lawrence Erlbaum Associate Publishers, 2004Description: 360 p. : ill. ; 24 cm.ISBN: 0805846417.Subject(s): Subliminal advertising | Advertising -- Psychological aspects
| Item type | Location | Call number | Copy | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
 Books |
College Library
General Circulation Section
College Library |
HF 5827.9 .P78 2004 (Browse shelf) | 1 | Available | C5292 |
Includes subject index.
C5292
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