Southville International School and Colleges
Southville International School and Colleges
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Consumer behavior : building marketing strategy /
by Hawkins, Del I; Mothersbaugh, david L.
Type:
BookPublisher: New York : McGraw Hill Irwin, 2013Edition: 12th edition.Description: xxvii, 772 pages : illustrations ; 27 cm.ISBN: 9780071318174.Subject(s): CONSUMER BEHAVIOR -- United States | Market surveys -- United States | Consumer behavior -- United States. -- Case studies
| Item type | Location | Call number | Copy | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
 Books |
College Library
Reserve Section
College Library |
HF 5415.33.U6 .H38 2013 (Browse shelf) | 1 | Available | C15253 |
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| HF 5415.32 .R88 2023 Consumer behavior | HF 5415.32 .Sz96 2022 Consumer behaviour | HF 5415.335 .Ar75 2023 Customer experience analytics : | HF 5415.33.U6 .H38 2013 Consumer behavior : | HF 5415.5 .B93 2018 Salesforce marketing cloud for dummies / | HF 5415.5 .Ev894 2012 Customer service management training101 : |
Includes index.
C15253
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