Southville International School and Colleges
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The rise of brands /

by Moor, Liz.
Type: materialTypeLabelBookPublisher: Oxford, New York : Berg, 2007Description: 188 p. : 23 cm.ISBN: 9781845203849.Subject(s): BSBA | Branding (Marketing) | Brand name products -- History | Branding copnsultants | Intellectual property -- Management | Marketing -- Social aspects
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General Circulation Section
HF 5415.1255 .M66 2007 (Browse shelf) 1 Available C10062
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HF 5415.1255 .C67 2011 Brand resilience : HF 5415.1255 .C67 2011 Brand resilience : HF 5415.1255 .K85 2011 Partnership marketing : HF 5415.1255 .M66 2007 The rise of brands / HF 5415.1255 .P43 2011 The old rules of marketing are dead : HF 5415.1255 .Sm55 2009 Experiential marketing :

C10062

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