Southville International School and Colleges
Southville International School and Colleges
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Seizing the white space : business model innovation for growth and renewal /
by Johnson, Mark W.
Type:
BookPublisher: Boston, Mass : Harvard Business, 2010Description: xvii, 208 pages : illustrations ; 24 cm.ISBN: 9781422124819.Subject(s): Diversification in industry -- Management | Business planning | New productsSummary: Johnson focuses not so much on the development of new technologies and products as on the implementation of new business models. A successful business model depends on four aspects--a customer value proposition (CVR), a profit formula, and the key resources and processes that need to be in place in order to deliver value to the custstomer. Building on this simple model, Johnson explores, using a number of case studies, how companies can move into transforming existing markets, creating new markets, and emerging in a strong posisition from times of industry upheaval.
| Item type | Location | Call number | Copy | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
 Books |
College Library
General Circulation Section
College Library |
HD 2756 .J64 2010 (Browse shelf) | 1 | Available | C16443 |
Includes bibliographical references and index.
Johnson focuses not so much on the development of new technologies and products as on the implementation of new business models. A successful business model depends on four aspects--a customer value proposition (CVR), a profit formula, and the key resources and processes that need to be in place in order to deliver value to the custstomer. Building on this simple model, Johnson explores, using a number of case studies, how companies can move into transforming existing markets, creating new markets, and emerging in a strong posisition from times of industry upheaval.
C16443
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