Southville International School and Colleges
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Services marketing : people, technology, strategy /

by Lovelock, Christopher; Wirtz, Jochen.
Type: materialTypeLabelBookPublisher: U.S.A : Pearson Prentice Hall, 2004Edition: 5th ed.Description: xviii, 652 p. ; 27 cm.ISBN: 0131268465.Subject(s): Profesisons -- Marketing | Service industries -- Marketing
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College Library

College Library

General Circulation Section
HF 5415.122 .L68 2004 (Browse shelf) 1 Available C6301
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HF 5414 .K67 2011 Social marketing : HF 5414 .L514 2011  Social marketing : HF 5414 .P43 2011 Think before you engage : HF 5415.122 .L68 2004 Services marketing : HF 5415.123 .C58 2010 Integrated advertising, promotion, and marketing communications / HF 5415.123 .D34 2010 Marketing communications:

C6301

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