Southville International School and Colleges
Southville International School and Colleges
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Using qualitative research in advertising : strategies, techniques, and application.
by Authors: Morrison, Margaret; Haley, Erci; Sheehan, Kim Bartel; Taylor, Ronald.
Type:
BookPublisher: California : Sage Pub. Inc, 2002Description: 138 p. : ill. ; 24 cm.ISBN: 0761925996.Subject(s): Advertsing -- Research | Market research -- Methodology
| Item type | Location | Call number | Copy | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
 Books |
College Library
General Circulation Section
College Library |
HF 5814 .Us78 2002 (Browse shelf) | 1 | Available | C5418 |
C5418
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