Southville International School and Colleges
Southville International School and Colleges
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Advertising and promotion : an integrated marketing communications perspective /
by Belch, George E. (George Edward); Belch, Michael A.
Type:
BookPublisher: Boston : McGraw-Hill Irwin, 2009Edition: 8th ed.Description: xxv, 838 p. : col. ill. ; 29 cm.ISBN: 9780071288699; 0071288694.Subject(s): Advertising | Sales promotion | Communication in marketingOnline resources: Table of contents only
| Item type | Location | Call number | Copy | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
 Books |
Archives
Archives |
HF 5823 .B44 2009 (Browse shelf) | 2 | Available | C11976 | |
| Books |
College Library
General Circulation Section
College Library |
HF 5823 .B44 2009 (Browse shelf) | 1 | Available | C12355 |
Includes indexes.
C12355
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