Southville International School and Colleges
Southville International School and Colleges
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The CLIA guide to the cruise industry /
by Mancini, Marc; Cruise Lines International Association.
Type:
BookPublisher: Clifton Park, NY : Delmar Pub, 2011Description: 242 p. : ill. ; 28 cm.ISBN: 9789814336697.Other title: Guide to the cruise industry.Subject(s): Cruise lines -- Study and teaching | Cruise lines -- Textbooks | Ocean travel -- Study and teaching | Tourism -- Marketing -- Study and teaching
Contents:
Summary: This textbook is designed to support CLIA's certification program.
Who cruises and why -- The anatomy of a cruise ship -- The cruise experience -- Who's who in cruising -- The pre-, post-, and off-ship cruise experience -- The geography of cruising -- Profiling the lines -- Selling cruises -- Cruise marketing, groups, and incentives.
| Item type | Location | Call number | Copy | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
 Books |
College Library
General Circulation Section
College Library |
G 550 .M269 2011 (Browse shelf) | 1 | Available | C12547 | |
| Books |
College Library
General Circulation Section
College Library |
G 550 .M269 2011 (Browse shelf) | 2 | Available | C12621 |
Browsing College Library Shelves , Shelving location: General Circulation Section Close shelf browser
| G 550 .C53 2008 Your first cruise : | G 550 .D449 2003 Selling Cruises : | G 550 .G53 2006 Cruise operations management / | G 550 .M269 2011 The CLIA guide to the cruise industry / | G 550 .M269 2011 The CLIA guide to the cruise industry / | G 4645 .Il29 2002 The illustrated Virago book of Women Travellers / |
Includes bibliographic references (p. 192-194) and index.
Who cruises and why -- The anatomy of a cruise ship -- The cruise experience -- Who's who in cruising -- The pre-, post-, and off-ship cruise experience -- The geography of cruising -- Profiling the lines -- Selling cruises -- Cruise marketing, groups, and incentives.
This textbook is designed to support CLIA's certification program.
C12547
C12621
For circulation. 2 copy available in the collection
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