Southville International School and Colleges
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Services marketing : people, technology, strategy /

by Lovelock, Christopher H; Wirtz, Jochen.
Type: materialTypeLabelBookPublisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, 2007Edition: 6th ed.Description: 648 pages : illustration ; 29 cm.ISBN: 0131875523 (alk. paper).Subject(s): Marketing -- Management | Professions -- Marketing | Service industries -- Marketing | Customer services -- MarketingOnline resources: Table of contents only
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Southville International School Affiliated with Foreign Universities Library

Southville International School Affiliated with Foreign Universities Library

Southville Foreign University Section
HF 5415.13 .L5883 2007 (Browse shelf) 1 Available SFU1545
Browsing Southville International School Affiliated with Foreign Universities Library Shelves , Shelving location: Southville Foreign University Section Close shelf browser
HF 5415.13 .K87 2003 Marketing management / HF 5415.13 .K87 2009 Marketing management / HF 5415.13 .K87 2009 Marketing management / HF 5415.13 .L5883 2007 Services marketing : HF 5415.13 .M345 2002 Marketing strategy / HF 5415.13 .P3247 1993 Identifying the right markets /

Includes bibliographical references and indexes.

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