Southville International School and Colleges

The impact of brand image of consumer purchasing decision on selected franchise fast food businesses in Las Pinas City (Record no. 367093)

000 -LEADER
fixed length control field 00866nam a22002177a 4500
003 - CONTROL NUMBER IDENTIFIER
control field 0
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250201144034.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250201b xxu||||| |||| 00| 0 eng d
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.125
Item number .C78 2023
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cruz, Ian Xaviery T.
245 ## - TITLE STATEMENT
Title The impact of brand image of consumer purchasing decision on selected franchise fast food businesses in Las Pinas City
Statement of responsibility, etc Ian Xaviery T. Cruz
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Las Pinas City
Name of publisher, distributor, etc Southville International School and Colleges
Date of publication, distribution, etc c2023
300 ## - PHYSICAL DESCRIPTION
Extent 120 pages ;
Dimensions 278cm.
500 ## - GENERAL NOTE
General note Bachelor of Science in Business Administration Major in Marketing Management.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and appendices.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Branding (Marketing).
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior .
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Franchises (Retail trade).
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Fast food restaurants—Marketing .
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Theses
Holdings
Sub Shelving location Current Location Koha item type Withdrawn status Shelving location Date last seen Lost status Barcode Full call number Damaged status Price effective from Source of acquisition Date acquired Permanent Location Source of classification or shelving scheme
 College LibraryTheses Theses Section2025-02-01 T1317HF 5415.125 .C78 2023 2025-02-01Donation2025-02-01College Library 
Powered by Koha