| 000 -LEADER |
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| fixed length control field |
00901nam a22002297a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
0 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20250125140707.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
250125b xxu||||| |||| 00| 0 eng d |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
HF 5415.55 |
| Item number |
F45 2023 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Shayna Mehri Rei R. Felipe |
| 245 ## - TITLE STATEMENT |
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| Title |
The impact of brand engagement on customer loyalty towards korean pop wave of selected college students in Las Piñas City |
| Statement of responsibility, etc |
Felipe, Shayna Mehri Rei R. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Las Pinas City |
| Name of publisher, distributor, etc |
Southville International School and Colleges |
| Date of publication, distribution, etc |
2023 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xi, 113 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
28cm. |
| 500 ## - GENERAL NOTE |
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| General note |
Marketing Management |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
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| Bibliography, etc |
Includes bibliographical references and index.
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| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Brand engagement. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Customer loyalty. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Korean Wave (Hallyu)—Marketing aspects. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Consumer behavior—College students. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Popular culture—Economic aspects. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
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| Source of classification or shelving scheme |
|
| Koha item type |
Theses |