Southville International School and Colleges

The effects of social media influencers on building the brand equity as perceived by college students in Las Pinas City (Record no. 367060)

000 -LEADER
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003 - CONTROL NUMBER IDENTIFIER
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005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250127105425.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.1255
Item number .M57 2023
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mirandilla, Brian Timothy E.
245 ## - TITLE STATEMENT
Title The effects of social media influencers on building the brand equity as perceived by college students in Las Pinas City
Statement of responsibility, etc Brian Timothy E. Mirandilla
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Las Pinas City
Name of publisher, distributor, etc Southville International School and Colleges
Date of publication, distribution, etc 2023
300 ## - PHYSICAL DESCRIPTION
Extent 114 pages ;
Other physical details illustrations ;
Dimensions 28cm.
500 ## - GENERAL NOTE
General note Marketing Management.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and appendices.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social media marketing--Research.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand equity--Research.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Influencer marketing--Research.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Theses
Holdings
Lost status Koha item type Permanent Location Shelving location Date last seen Source of acquisition Full call number Source of classification or shelving scheme Price effective from Withdrawn status Damaged status Current Location Date acquired Barcode
 ThesesCollege LibraryTheses Section2025-01-25DonationHF 5415.1255 M57 2023 2025-01-25  College Library2025-01-25T1324
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