Southville International School and Colleges

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Thorson, Esther

Advertising age : the principles of advertising and marketing communication at work / Esther Thorson and Margaret Duffy. - 1st ed. - Ohio : South-Western Cengage Learning, c2012. - 176 p. : ill. ; 26 cm.

Includes index.



ISBN: 9781111970468

Subjects--Topical Terms:
Advertising--United States.

LC Class. No.: HF 5813.U6 / .T398 2012