000			00611nam a2200181Ia 4500
008			140321s9999 xx 000 0 und d
020			_a9789710412402
050			_aHF 5415 _b.G194 2013
100			_aGarrovillas, Eduardo P.
245			_aOut-of-the-box marketing principles that work and make sense for marketing students, faculty and practitioners / _cEduardo P. Garrovillas.
260			_aMandaluyong City : _bBooks Atpb. Pub., _cc2013.
300			_a257 p. : _c23 cm.
500			_aIncludes bibliographical references.
521			_aBSBA
541			_eC17697
650			_aMarketing.
942			_kLOC _cBK
999			_c48414 _d48414