000 00708nam a2200217Ia 4500
003 SISC
005 20170131141946.0
008 140321s9999 xx 000 0 und d
020 _a9781405161787
050 _aHF 5415
_b.W648 2011 vol.6
245 _aInternational marketing /
_cedited by : Daniel C. Bello and David A. Griffith.
260 _aUnited Kingdom :
_bWiley Pub.,
_c2011.
300 _a219 pages :
_billustrations ;
_c26 cm.
440 _vVol. 6.
500 _aIncludes bibliographical references and indexes.
541 _eC17540
650 _aAdvertising
_xEncylopedias.
650 _aConsumption (Economics)
_xEncyclopedias.
650 _aMarketing
_xEncyclopedias.
942 _kFOR
_cBK
_2lcc
999 _c48257
_d48257