000			00701nam a2200229Ia 4500
008			180523s9999 xx 000 0 und d
020			_a0-07-120458-X
050			_aMAIN HF 5415.5
050			_b.S76 2002 c.1
100			_aStorbacka, Kaj.
245		0	_aCustomer relationship management :
245		0	_bcreating competitive advantage through win-win relationship strategies /
245		0	_cKaj Storbacka, Jarmo R. Lehtinen.
260			_aNew York :
260			_bMcGraw-Hill,
260			_c2002
300			_a160 pages :
300			_c24 cm.
500			_aIncludes bibliographical references and index.
650			_aCustomer relations -- Management.
650			_xElectronic commerce.
999			_c357090 _d357090