000			00811nam a2200265Ia 4500
008			180523s9999 xx 000 0 und d
020			_a007-124040-3
050			_aMAIN HF 5415.33
050			_b.U6C66 2004
245		0	_aConsumer behavior :
245		0	_bbuilding marketing strategy /
245		0	_cDel I. Hawkins… [et al].
250			_a9th Edition
260			_aNew York :
260			_bMcGraw-Hill,
260			_c2004
300			_a190 pages :
300			_bcolored illustrations ;
300			_c25 cm.
440			_aThe McGraw-Hill/Irwin series in marketing.
500			_aIncludes bibliographical references and index.
650			_aConsumer behavior -- United States -- Case studies.
650			_aConsumer behavior -- United States.
650			_xMarket surveys -- Unites States.
999			_c357083 _d357083