000 00777nam a2200313Ia 4500
008 171025s9999 xx 000 0 und d
020 _a8174463623
050 _a658.8
050 _bJ42 2009
100 _aJayachandran, S
245 _aMarketing management :
245 _btext and cases /
245 _cby Douglas S Jayachandran and Leonard J Parson.
260 _aNew Delhi :
260 _bExcel Books,
260 _c2009
300 _axi, 505 pages :
300 _billustrations ;
300 _c24cm.
500 _aIncludes index.
650 _aMarketing --
650 _aMarketing --
650 _aMarketing --
650 _xCase studies.
650 _xGestion.
650 _xManagement.
700 _aParson, Leonard J.
700 _aTitle.
999 _c344461
_d344461