000 00457nam a2200145Ia 4500
008 170224s9999 xx 000 0 und d
100 _aRoss Gordon
245 _aSocial marketing: the state of play and brokering the way forward
245 _cRoss Gordon, Rebekah Russell-Bennett & R. Craig Lefebvre
260 _bJournal of Marketing Research
260 _c2016
300 _a32:11-12, Pages: 1059-1082
500 _aSeptember
650 _xMarketing.
999 _c315982
_d315982