000 | 00529nam a2200145Ia 4500 | ||
---|---|---|---|
008 | 170224s9999 xx 000 0 und d | ||
100 | _aJulia E. Carins | ||
245 | _aSeeing through a Glass Onion: broadening and deepening formative research in social marketing through a mixed methods approach | ||
245 | _cJulia E. Carins, Sharyn R. Rundle-Thiele & Justin J. T. Fidock | ||
260 | _bJournal of Marketing Research | ||
260 | _c2016 | ||
300 | _a32:11-12, Pages: 1083-1102 | ||
500 | _aSeptember | ||
650 | _xMarketing. | ||
999 |
_c315980 _d315980 |