000 00547nam a2200145Ia 4500
008 170221s9999 xx 000 0 und d
100 _aGeorge Gresham
245 4 _aThe Value of a Non-Traditional Approach to Marketing Education
245 _cGeorge Gresham, Jacksonville University, Angela Mattia, Jacksonville University; Rebecca Rhymes, Jacksonville University.
260 _bJournal of Management and Marketing Research
260 _c2014
300 _a3 : 3
650 _xBusiness
856 _uhttp://www.aabri.com/manuscripts/152215.pdf
999 _c313662
_d313662