| 000 | 00573nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 170221s9999 xx 000 0 und d | ||
| 100 | _aBahtiar Mohamad | ||
| 245 | _aCorporate Identity Management (CIM) in Malaysian Higher Education Sector: Developing a Conceptual Model | ||
| 245 | _cBahtiar Mohamad, Hassan Abu Bakar, Ahmed Rageh Ismail, Haslina Halim, Rosmiza Bidin | ||
| 260 | _bInternational Review of Management and Marketing | ||
| 260 | _c2016 | ||
| 300 | _a15 : 16 | ||
| 650 | _xMarketing. | ||
| 856 | _uhttp://www.econjournals.com/index.php/irmm/issue/view/91 | ||
| 999 |
_c311965 _d311965 |
||