000 | 00555nam a2200145Ia 4500 | ||
---|---|---|---|
008 | 170221s9999 xx 000 0 und d | ||
100 | _aJae Jin Lee | ||
245 | 4 | _aThe Differences of Asian and Western Consumers’ Attitudes towards Brand Extensions by Information Types: Attribute-Related vs. Non-Attribute-Related Information | |
245 | _cJae Jin Lee, Sung-Jun Lee | ||
260 | _bInternational Review of Management and Marketing | ||
260 | _c2016 | ||
300 | _a15 : 3 | ||
650 | _xMarketing. | ||
856 | _uhttp://www.econjournals.com/index.php/irmm | ||
999 |
_c311848 _d311848 |