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100 _aNatalia Buitrago Hinestroza
245 4 _aThe effects of sensory marketing on the implementation of fast-food marketing campaigns
245 _cNatalia Buitrago Hinestroza, Bangkok University; Paul TJ James, Bangkok University.
260 _bJournal of Management and Marketing Research
260 _c2012
300 _a1 : 1
650 _xBusiness
856 _uhttp://www.aabri.com/manuscripts/131681.pdf
999 _c311698
_d311698