000 00488nam a2200145Ia 4500
008 170221s9999 xx 000 0 und d
100 _aOkorie, Nelson.
245 _aCelebrity Endorsement Influence on Brand Credibility: A Critical Review of Previous Studies
245 _cOkorie Nelson, Agbaleke Deborah.
260 _bOnline Journal of Communication and Media Technologies
260 _c2012
650 _xCommunication
650 _xMedia Arts
856 _uhttp://www.ojcmt.net/
999 _c310513
_d310513