000 00588nam a2200145Ia 4500
008 170221s9999 xx 000 0 und d
100 _aMazuri Abd Ghani
245 _aRelationship Marketing Practices and Effects on Marketing Effectiveness: An Empirical Insight from the Hotel Industry
245 _cMazuri Abd Ghani, Aida Othman, Nor Asmahani Ibrahim, Wan Zulqurnain Wan Ismail
260 _bInternational Review of Management and Marketing
260 _cDecember 2013
300 _a5:2
650 _xMarketing.
856 _uhttp://www.econjournals.com/index.php/irmm/issue/view/88
999 _c310341
_d310341