| 000 | 00578nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 170221s9999 xx 000 0 und d | ||
| 100 | _aBahtiar Mohamad | ||
| 245 | _aCorporate Identity Management (CIM) in Malaysian Higher Education Sector: Developing a Conceptual Model | ||
| 245 | _cBahtiar Mohamad, Hassan Abu Bakar, Ahmed Rageh Ismail, Haslina Halim, Rosmiza Bidin | ||
| 260 | _bInternational Review of Management and Marketing | ||
| 260 | _cFebruary 2015 | ||
| 300 | _a4:1 | ||
| 650 | _xMarketing. | ||
| 856 | _uhttp://www.econjournals.com/index.php/irmm/issue/view/91 | ||
| 999 |
_c310064 _d310064 |
||