000 00572nam a2200145Ia 4500
008 170221s9999 xx 000 0 und d
100 _aBahtiar Mohamad
245 _aCorporate Identity Management (CIM) in Malaysian Higher Education Sector: Developing a Conceptual Model
245 _cBahtiar Mohamad, Hassan Abu Bakar, Ahmed Rageh Ismail, Haslina Halim, Rosmiza Bidin
260 _bInternational Review of Management and Marketing
260 _c2016
300 _a6 : 7S
650 _xMarketing.
856 _uhttp://www.econjournals.com/index.php/irmm/issue/view/91
999 _c308163
_d308163