| 000 | 00538nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 170221s9999 xx 000 0 und d | ||
| 100 | _aEunseon Kwon | ||
| 245 | _aProduct Placement in TV Shows: The Effect of Consumer Socialization Agents on Product Placement Attitude and Purchase Intention | ||
| 245 | _cEunseon Kwon, Jong-Hyuok Jung | ||
| 260 | _bOnline Journal of Communication and Media Technologies | ||
| 260 | _c2013 | ||
| 300 | _a3 : 4 | ||
| 650 | _xCommunication | ||
| 650 | _xMedia Arts | ||
| 856 | _uhttp://www.ojcmt.net/ | ||
| 999 |
_c307268 _d307268 |
||