000 | 00675nam a22002177a 4500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20140310181747.0 | ||
008 | 130307t xxu||||| |||| 00| 0 eng d | ||
020 | _a9780750659383 | ||
050 |
_aHF 5415.13 _b.W746 2005 |
||
082 |
_aIB 658.8 _bW69 2005 |
||
100 | _aWilson, Richard M.S. | ||
245 |
_aStrategic marketing management : _bplanning, implementation and control / _cRichard M.S. Wilson and Colin Gilligan. |
||
250 | _a3rd ed. | ||
260 |
_aAmsterdam : _bElsevier, _c2005. |
||
300 |
_axii, 867 p. : _bill. ; _c28 cm. |
||
541 | _e13694 | ||
650 |
_aMarketing _xManagement. |
||
650 | _aInternational Baccalaureate. | ||
942 |
_2lcc _cBK |
||
999 |
_c3022 _d3022 |