| 000 | 00760nam a2200253Ia 4500 | ||
|---|---|---|---|
| 008 | 160303s9999 xx 000 0 und d | ||
| 020 | _a0-13-118240-4 | ||
| 050 | _aMAIN TX 911.3 | ||
| 050 | _b.M3 2007 | ||
| 100 | _aShoemaker, Stowe | ||
| 245 | _aMarketing leadership in hospitality and tourism : | ||
| 245 | _bstrategies and tactics for competitive advantage / | ||
| 245 | _cStowe Shoemaker, Robert C. Lewis, Peter C. Yesawich. | ||
| 250 | _a4th Edition | ||
| 260 | _aNew Jersey : | ||
| 260 | _bPrentice Hall. | ||
| 260 | _c2007 | ||
| 300 | _a661 pages : | ||
| 300 | _bcolor illustrations ; | ||
| 300 | _c28 cm. | ||
| 500 | _aIncludes bibliographical references and index. | ||
| 650 | _aHospitality industry -- | ||
| 650 | _xMarketing. | ||
| 999 |
_c291106 _d291106 |
||