000			01471cam a22003134a 4500
001			16627184
005			20141001093620.0
008			110127s2012 caua b 001 0 eng
010			_a 2011003276
020			_a9781412987769 (pbk.)
020			_a1412987768 (pbk.)
035			_a(OCoLC)ocn699379211
040			_aDLC _cDLC _dYDX _dYDXCP _dBWX _dCDX _dIAD _dDLC
042			_apcc
050	0	0	_aP 91 _b.B43 2012
082	0	0	_a302.23/01
100	1		_aBerger, Arthur Asa, _d1933-
245	1	0	_aMedia analysis techniques / _cArthur Asa Berger.
250			_a4th ed.
260			_aThousand Oaks, Calif. : _bSAGE, _cc2012.
300			_axv, 260 pages : _billustrations. ; _c23 cm.
504			_aIncludes bibliographical references (p. 247-251) and indexes.
505	0		_aTechniques of interpretation -- Semiotic analysis -- Marxist analysis -- Psychoanalytic criticism -- Sociological analysis -- Applications -- Murderers on the orient express -- Seven points on the game of football -- The maiden with the snake : interpretations of a print advertisement -- All-news radio and the american bourgeoisie -- Video games : a new art form -- Cell phones, social media, and the problem of identity.
650		0	_aMass media _xMethodology.
650		0	_aMass media criticism.
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2lcc _cBK _kFOR
955			_bxj13 2011-01-27 _ixj13 2011-01-27 (telework) to DEWEY _axn02 2011-11-28 1 copy rec'd., to CIP ver.
999			_c275980 _d275980