000 | 01025nam a2200217 a 4500 | ||
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005 | 20140310183621.0 | ||
008 | 121026s19uu xx 00 eng d | ||
020 | _a9780230249530 | ||
050 |
_aHM 1211 _b.M38 2011 |
||
100 | _aMaude, Barry | ||
245 |
_aManaging cross-cultural communication : _bprinciples and practice / _cBarry Maude. |
||
260 |
_aBasingstoke, UK : _bPalgrave Macmillan, _c2011. |
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300 |
_axxii, 369 p. : _c23 cm. |
||
500 | _aIncludes bibliographical references and index | ||
520 | _aAn accessible and lively introduction to the management of cross-cultural communication for undergraduate and graduate business students. Drawing on the latest research and incorporating the author's own extensive experience of working in different cultural settings, it addresses the core theory and practice. An essential course companion | ||
521 | _aMC | ||
541 | _eC15471 | ||
650 |
_aIntercultural communication _xTextbooks |
||
650 |
_aBusiness communication _xTextbooks |
||
942 |
_cBK _2lcc _kFOR |
||
999 |
_c25407 _d25407 |