| 000 | 00644nam a2200205 a 4500 | ||
|---|---|---|---|
| 003 | SISC | ||
| 005 | 20170206101231.0 | ||
| 008 | 120830s19uu xx 00 eng d | ||
| 020 | _a9780071221122 | ||
| 050 |
_aHF 5415.13 _b.P387 2011 |
||
| 100 | _aPeter, Paul J. | ||
| 245 |
_aMarketing management : _bknowledge and skills / _cPaul J. Peter, James H. Donnelly. |
||
| 250 | _a10th edition. | ||
| 260 |
_aNew York, United States : _bMcGraw-Hill Irwin, _c2011. |
||
| 300 |
_axviii, 830 pages : _bcolor illustrations ; _c26 cm. |
||
| 541 | _eC15286 | ||
| 650 |
_aMarketing _xManagement. |
||
| 700 | _aDonnelly, James H. | ||
| 942 |
_cBK _2lcc _kFOR |
||
| 999 |
_c25280 _d25280 |
||