000 | 00614nam a2200217 a 4500 | ||
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005 | 20140310183445.0 | ||
008 | 080930s19uu xx 00 eng d | ||
020 | _a0273687727 | ||
050 |
_aHF 5415.123 _b.F55 2006 |
||
100 | _aFill, Chris | ||
245 |
_aMarketing communications : _bengagements, strategies and practice. |
||
250 | _a4th ed. | ||
260 |
_aHarlow, England : _bPrentice Hall, _c2006. |
||
300 |
_a911 p. : _bill. ; _c27 cm. |
||
521 | _aBSBA | ||
541 | _eC9821 | ||
650 | _aMarketing. | ||
650 | _aCommunication in marketing. | ||
650 | _aMarketing channels. | ||
942 |
_cBK _2lcc _kFOR |
||
999 |
_c23232 _d23232 |