000 00493nam a2200181 a 4500
005 20140310183437.0
008 080205s19uu xx 00 eng d
020 _a9780324536508
050 _aHF 5415
_b.K967 2008
100 _aKurtz, David L.
245 _aPrinciples of contemporary marketing. /
260 _aAustralia :
_bSouth-Western,
_c2008.
300 _aI-13 664 p. :
_bcol. ill. ;
_c27 cm.
521 _aBSBA
541 _eC9224
650 _aMarketing.
942 _cBK
_2lcc
_kFOR
999 _c22959
_d22959