| 000 | 01385cam a2200361 a 4500 | ||
|---|---|---|---|
| 001 | 1527656 | ||
| 003 | PILC | ||
| 005 | 20150112093426.0 | ||
| 008 | 900119s1991 ilua b 001 0 eng | ||
| 010 | _a 90060194 | ||
| 020 |
_a9780844234823 _c37.95 |
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| 020 | _a0844234826 (softbound) | ||
| 040 |
_aDLC _cDLC _dDLC |
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| 050 | 0 | 0 |
_aHF 5823 _b.B53 1991 |
| 082 | 0 | 0 |
_aAdSF 659.120 _bK23 1996 |
| 100 | 1 |
_aKeding, Ann. _9755 |
|
| 245 | 1 | 0 |
_aHow to produce creative advertising : _bproven techniques & computer applications / _cAnn Keding, Thomas Bivins. |
| 260 |
_aLincolnwood, Ill., USA : _bNTC Business Books, _c1991. |
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| 300 |
_aix, 181 pages : _billustration ; _c28 cm. |
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| 500 | _aIncludes bibliographical references and index. | ||
| 520 | _a | ||
| 650 | 0 |
_aAdvertising. _9734 |
|
| 650 | 0 |
_aAdvertising _xData processing. _9756 |
|
| 650 | 0 |
_aAdvertising copy. _9757 |
|
| 650 | 0 |
_aAdvertising layout and typography. _9758 |
|
| 650 | 0 |
_aAdvertising media planning. _9759 |
|
| 700 | 1 |
_aBivins, Thomas H. _q(Thomas Harvey), _d1947- _9760 |
|
| 740 | 0 | _aCreative advertising. | |
| 856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/fy0607/90060194.html |
| 906 |
_a7 _bcbc _corignew _d1 _eopcn _f19 _gy-gencatlg |
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| 942 |
_2lcc _cBK |
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| 955 | _apn04 01-19-90; pc17 to be00 05-18-90; be27 to SCD 05-18-90; fe10 05-21-90; fr23 05-24-90; CIP ver. ba30 to SL 09-10-91 | ||
| 999 |
_c14204 _d14204 |
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