| 000 | 00595nam a2200193Ia 4500 | ||
|---|---|---|---|
| 003 | SISC | ||
| 005 | 20170201082934.0 | ||
| 008 | 140527s9999 xx 000 0 und d | ||
| 020 | _a9780749461935 | ||
| 050 |
_aHF 5415.123 _b.Sm65 2011 |
||
| 100 | _aSmith, PR. | ||
| 245 |
_aMarketing communications : _bintegrating offline and online with social media / _cPR Smith, Ze Zook. |
||
| 250 | _a5th edition. | ||
| 260 |
_aPhiladelphia, PA : _bKogan Page, _c2011. |
||
| 300 |
_a483 pages : _bcolor illustrations ; _c25 cm. |
||
| 500 | _aIncludes index. | ||
| 541 | _eC18047 | ||
| 942 |
_kFOR _cBK _2lcc |
||
| 999 |
_c117439 _d117439 |
||