Normal view MARC view ISBD view

Key concepts in Marketing /

by Blythe, Jim.

Type:

materialTypeLabel

BookSeries: Sage Key Concepts. Publisher: Los Angeles, Calif : London Sage Publications, 2009Description: 219 p. : ill. ; 23 cm.ISBN: 9781847874993.Subject(s): MarketingSummary: Introduces and examines the key issues, methods, models and debates that define the field of marketing today

Holdings ( 1 )
Title notes
Comments ( 0 )

Item type	Location	Call number	Copy	Status	Date due	Barcode
Books	College Library College Library General Circulation Section	HF 5415 .B4852 2009 (Browse shelf)	1	Available		C15477

Includes bibliographical references and index

Introduces and examines the key issues, methods, models and debates that define the field of marketing today

C15477

There are no comments for this item.

Log in to your account to post a comment.

Search for this title in:

Share

Powered by Koha