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1. From restricted to complex exchange and beyond: social marketing’s change agenda

by Sinead Duane.

Type: book Book; Format: print ; Literary form: not fiction Publisher: Journal of Marketing Management ; 2016Availability: Copies available for loan: College Library (1).

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2. Systems-thinking social marketing: conceptual extensions and empirical investigations

by Christine Domegan.

Type: book Book; Format: print ; Literary form: not fiction Publisher: Journal of Marketing Research ; 2016Availability: Copies available for loan: College Library (1).

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