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Marketing strategy / , O.C. Ferrell, Michael D. Hartline, George H. Lucas, Jr.
by Ferrell, O.C.
Publication:
Mason, Ohio : South-Western, Thomson Learning, 2002
. 469 pages :
25 cm.
Date:2002
Availability:
Copies available:
Southville International School Affiliated with Foreign Universities Library
Southville Foreign University Section
[HF 5415.13 .M345 2002]
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2. |
Strategic marketing /
by Craven, David W.
Publication:
New York : McGraw-Hill Companies, Inc, 2006
. 726 pages :
27 cm.
Date:2006
Availability:
Copies available:
Southville International School Affiliated with Foreign Universities Library
Southville Foreign University Section
[HF 5415.135 .C74 2006]
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