Southville International School and Colleges
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Advertising, promotion, and other aspects of integrated marketing communications /

by Shimp, Terence A.
Type: materialTypeLabelBookPublisher: Singapore : ; Cengage Learning Asia, ; 2019Edition: 10th Edition.Description: 635 pages; illustrations; 26 cm.ISBN: 978-981-48-4687-5.Subject(s): Advertising -- Textbooks | Communication in marketing -- Textbooks | -- Direct marketing -- Textbooks | -- Sales promotion -- Textbooks
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South Mansfield College
MAIN HF 5415.123 .S55 2019 (Browse shelf) Available SMC06222
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MAIN HF 5389 .S23 2002 Business etiquette : MAIN HF 5415.123 .P53 2002 c.1 Integrated marketing communications / MAIN HF 5415.123 .P53 2002 c.2 Integrated marketing communications / MAIN HF 5415.123 .S55 2019 Advertising, promotion, and other aspects of integrated marketing communications / MAIN HF 5415.1264 .R93 2004 High-performance interactive marketing : MAIN HF 5415.1265 .I58 2004 c.1 Internet marketing :

Includes index.

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