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Media business models : breaking the traditional value chain /

by Zilles, Klaus.
Type: materialTypeLabelBookPublisher: USA : Peter Lang Publishing, Inc. 2016Description: 269 pages.ISBN: 9781433131783.Subject(s): Business | Media
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Reserve Section 		HF 5414 .Z69 2016 (Browse shelf) Available C21956
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HF 5414.13 .Z36 2014 Travel agency marketing : HF 5414 .F158 2012 Foundations of marketing / HF 5414 .K67 2012 Social marketing : HF 5414 .Z69 2016 Media business models : HF 5415.1255 .C43 2024 The marketing analytics practitioner's guide volume 1 : HF 5415.1255 .S736 2025 Strategic brand design :

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