Southville International School and Colleges
Southville International School and Colleges
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Advertising and promotion : an integrated marketing communications perspective
by Belch, George E.
Type:
BookPublisher: New York : McGraw Hill Companies 2009Edition: 8th ed.Description: xxv, 838 pages : colored illustrations 27.5 cm.ISBN: 978-0-07-128440-0.Subject(s): Advertising | Sales promotion
| Item type | Location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
 Books |
Southville International School affiliated with Foreign Universities-Student Center
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HF 5823 .B427 2009 (Browse shelf) | Available | SFU0395 |
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| HF 5821 .Ar699 2000 Advertising: | HF 5821 .B873 2000 Advertising: | HF 5821 .W743 1985 The fundamentals of advertising / | HF 5823 .B427 2009 Advertising and promotion : | HF 5823 .W45 2010 Advetising : | HF 55415.5 .D249 2005 Strategic Managment : |
Includes glossary and subject index.
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