Southville International School and Colleges
Southville International School and Colleges
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Marketing metrics : 50+ metrics every executive should master. /
by Farris, Paul W; Bendle, Neil T; Pfeifer, Phillip E; Reibstein, David J.
Type:
BookPublisher: New Jersey : Pearson Education Ltd, 2006Description: 359 p. : ill. ; 26 cm.ISBN: 2005031114.Subject(s): Marketing | Marketing research | Marketing -- Mathematical models | Farris, Paul
| Item type | Location | Call number | Copy | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
 Books |
College Library
General Circulation Section
College Library |
HF 5415.2 .M35543 2006 (Browse shelf) | 1 | Available | C9772 |
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| HF 5415.2 .M29 2007 Fundamentals of marketing research : | HF 5415.2 .M29 2007 Fundamentals of marketing research : | HF 5415.2 .M35543 2006 Marketing metrics : | HF 5415.2 .M35543 2006 Marketing metrics : | HF 5415.2 .M3825 2005 Marketing research / | HF 5415.2 .P736 2000 Essentials of marketing research / |
C9772
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