Southville International School and Colleges
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Advertising, promotion : & supplemental aspects of integrated marketing communications /

by Shimp, Terence A.
Type: materialTypeLabelBookPublisher: Mason, Ohio : Thomson South-Western, 2003Edition: 6th ed.Description: 650 pages : ill. (some col.) ; 29 cm.ISBN: 0030352711.Other title: Advertising, promotion, and supplemental aspects of integrated marketing communications.Subject(s): Communication in marketing | Sales promotion | Advertising | Direct marketing
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Southville International School Affiliated with Foreign Universities Library

Southville International School Affiliated with Foreign Universities Library

Southville Foreign University Section
HF 5415.123 .Sh54 2003 (Browse shelf) 1 In transit from College Library to Southville International School Affiliated with Foreign Universities Library since 2014-12-10 07:59:08 SFU1521

Includes bibliographical references and indexes.

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